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What is a Facebook Pixel and Why is it Important?

Social media has completely revolutionized the business world by creating great opportunities for marketers to promote their products or services to a large audience. One of the most popular marketing platforms is Facebook, with 1.84 billion users visiting the social network every day. The good thing with Facebook is that you can even advertise on Instagram and …

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Why You Should Use an Agency for Your Marketing

Why Should I Use A Marketing Agency? Marketing is integral in creating awareness of products, brands, and services. Effective marketing is essential for any organization looking into keeping up with the competition. Most companies struggle with limited resources and slim budgets when it comes to marketing. Maintaining an entire marketing team is strenuous for many …

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Why It’s Not a Good Idea to Abandon Your Marketing Efforts During a Global Pandemic

It’s a global pandemic. Life has changed. Some businesses are being hit hard. Others, not as hard and others somewhere in between. When life and business get turned upside down, it’s natural to go into “hunker down” mode. It’s understandable to want to cut all expenses and anticipate the worst. None of us should feel …

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